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Nation of super mums want more time for me

25 November 2009 4 Comments

Survey reveals the average mother in the UK needs an extra 3.5 hours every day to be able to fit in ‘me time’

 
  • UK super mums cram over 100 hours of work, chores and childcare into one week – over 14.25 hours every day, seven days a week
  • Two thirds of British mothers have little or no time to themselves
  • 90 per cent of mothers in the UK say that ‘me time’ is important for their  emotional wellbeing and to re-charge batteries
  • 60 per cent of mothers do not factor ‘me time’ into their daily lives, simply forgetting or running out of time

According to the LG ‘Time for Me’ report, the UK is a nation of super mums, with one in five working mothers cramming over 100 hours of work, chores and childcare into one week. The average mum wishes she had an extra 3.5 hours per day to manage her life better, with 23 per cent stating that they only manage to grab a few minutes of ‘me time’ a week for themselves.

Defining their favourite ‘me time’ activities as time spent on their own, e.g. a hot bath (52 per cent) or reading a book (38 per cent); 90per cent of mothers say that ‘me time’ is important for their emotional wellbeing or simply to re-charge their batteries, yet two thirds have little or no time to themselves.

Despite recognising the importance of having ‘time for me’, over 60 per cent of mothers do not factor ‘me time’ into their daily lives. 50 per cent forget to do so and 42 per cent are simply too busy to devote time to themselves. Furthermore, the results showed that older mothers are generally more efficient at organising ‘me time’ with 52 per cent of the over 50s deliberately factoring it in. Worryingly 46 per cent of mothers across the UK feel guilty if they have any time to themselves.

Explaining why LG undertook the research, Kate Seabrook, consumer marketing manager for LG Home Appliances comments, “Me time is important for today’s super mums in order to help them experience the essence of what makes life good – and this study clearly shows that. There are a number of things that can be done to claim back some ‘me time’ every day, whether it be scheduling in a dedicated slot in the diary every day through to using time saving appliances that are designed to make life simpler, freeing up your time to enjoy the things you love – on your own, or with friends and family.”

Visit LG’s Time for Me zones on the below dates and locations to find out how you can create more time by simplifying your everyday chores or visit www.lge.com/uk/goodlife for more information.

 19th  – 22nd November 2009               London Westfield

24th – 27th November 2009                 Birmingham Bullring

10th – 13th December 2009                 Manchester Trafford Centre

 
 
   
 
tful products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, and built-in appliances, are designed to resonate with consumers around the world. LG’s innovative technologies and venient features, including the world’s first interactive refrigerator, steam washing machine and combination oven and microwave, set new trends in the appliance industry, helping to establish LG as a global leader.

 

 

4 Comments »

  • Janine Clements (21stcenturymummy) said:

    I was just think about this last night. I probably only do about 70% of what I want to do each day (and that doesn’t include any ME time).

  • admin said:

    I know! I have a list this long to do this morning, and am juggling end of term activities – make a christmas hat, bring in something for the christmas fair etc – plus work is really picking up speed, and yet I spent the first 2 hours this morning dealing with a broken hoover, broken dehumidifier (which we wouldn’t still need if the builders had finished ….) Can you feel the stress! I’m trying to be strict about me time at the moment as I know I’m so busy.

  • Janine Clements (21stcenturymummy) said:

    My husband thinks my ‘me’ time is blogging because I enjoy it so much. He equates it to him playing computer games.

    I have to say, I think I’m busy, but you have so many great initiatives, I’ve no idea how you manage it!

  • admin said:

    LOL – I suspect blogging is my me time too! I’m not sure how I do it – years of practise and little time wasting!

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