Journalist Glynis Kozma is looking for  pairs of friends who met online ( not through a mumsnet type site) but any other forum.

Being a stay at home mum is the preferred option for new mums in the UK, however, in the current economic climate it is not always a viable option. We have seen a huge surge in the number of mums starting their own home based businesses and recent surveys suggest there are thousands more that want to join this fast growing sector.
Mumpreneur UK, a leading support group for business mums, have identified that the main reasons holding mothers back from launching a business are start up costs alongside no experience …

How do you know your promotion is working? There is little point in working hard on marketing and PR if you can’t tell which activities get results. Look at the data you need to collect to see what’s working and sit down once a month to evaluate. Check the number of visitors to your website and the main places they come from. Look at your Facebook friends and Twitter followers – have they increased, are you getting click throughs and what about sales?

Today, there are many different avenues open to entrepreneurs looking to get the word out about what their business offers. From traditional print media to the world wide web, there is enormous scope to use public relations to get journalists to provide independent coverage of what is going on in your business. And email, the internet and SMS messaging have opened up a whole new range of ways to market your business beyond flyers and direct mail. What is more, many of these methods can be affordable, even to small …

Note down which sectors of the media will be interested in your news, and don’t forget to include different angles for trade and consumer press. You may be able to devise different press releases on the same subject for different audiences.

How do people find your business? You can have a great company with fabulous products or services, but unless you are extremely lucky, every business owner still needs to put some work into regular and ongoing promotion to attract customers.
And if your business targets pregnant mums or mums of babies and children at certain stages you need to keep new customers signing up all year round.

Sign Up at www.themumpreneurguide.co.uk/winonline – you have until Friday October 1st to join and places are going fast!

Baby Magazine Marketing is a *lot* easier when you have key decision makers’ emails and phone nos
www.ParentingMagazineContacts.co.uk

There are just 4 days left to grab some amazing free training tools that Erica Douglas and I have on offer over at www.aceinspire.com. There are videos, tip sheets, reports, all of which will help you LEARN new online promotion skills and use them to increase SALES.
Find out more or go and sign up now – don’t miss out on this chance to find out some of the secrets I use to promote my business, secrets that could help you drive sales to your business too.

If you like this blog, you’ll love The Mumpreneur’s Guide to Online Business Success by Antonia Chitty and Erica Douglas. This e-book is available to download for free until 6th June.
What people say about The Mumpreneur’s Guide to Online Business Success:
“Loved your online biz success download – am working through it with my colleague, thanks so much!” Clare Yarwood-White of Yarwood White
“I think your e-book is amazing.” Julie Begbie of Keepstakes
”These ladies really do know what they are talking about.” Helen Lindop of businessplusbaby.com
“I think you have given me the push to start on Twitter, having always …