News: Bella Mama unveils new website with 10% off in July, has had a mama-makeover with the launch of its new look website and to celebrate are offering a 10% discount for Family Friendly Working has grown dramatically since its initial launch in 2005, and now offers more products than ever before, including breastfeeding accessories, mama skincare, nursing jewellery and even more fashion.

Following extensive customer feedback, has upgraded the website’s core functionality and design in a bid to not only support further growth, but to instantly improve the customer shopping experience, offering ease of navigation and an overall more enjoyable shop.

Key changes to the new look site include: a live chat function to offer instant help and advice when roaming the site, videos showcasing product functionality, the inclusion of reviews, ratings and recommendations in search results, to guide customers in their choices and without being diverted from their shopping page a fitting room section that offers advice on ‘what size?’ and ‘which nursing access?’ is right for you; the list goes on!

Founder of, Kirsten Baxter says, “ I’m so pleased with the new look website and I think the customers will be just as happy with it as I am. I’ve taken on board all the great feedback that I have received from Bella Mama shoppers but all the while maintaining the core philosophy of the brand; understated glamour infused with great function and practicality. What more could a yummy mummy want? So please do check out the new look Bella Mama and let me know what you think.” is the number one site for all things yummy mummy and is the webs only place for sourcing glamorous yet practical maternity and nursing wear.

To celebrate the new look site, are giving shoppers 10% off their shopping by using the ILOVEBELLAMAMA code at the checkout

For more information about Bella Mama, please visit

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