If you’re mum to a new baby AND still trying to get some work done, the Bondie Bird Playwrap – £28 could be just what you need. Designed by a mum, the wrap is multifunctional. Not only can you attach it to a cot or highchair, you can wrap it round your baby’s lap or your own shoulders.
Mary is mum to Luke, 3.5 months, and she tried out the wrap. She says, “The playwrap is actually better than I thought it would be. It’s very versatile, we’ve used it so far in the car, around Luke’s waist whilst sitting supported, on the floor for tummy time and even around my neck whilst he’s sitting on my lap which I didn’t think I’d do – only because I thought it would look/feel a bit silly so don’t suppose I would do it out and about! There’s certainly a lot on there and I like the fact you can unpop some of the toys and take them off or move them around. I also like the fact that it has rings to attach other toys to it. However, the only annoying thing so far is that Luke gets his hands in the rings and accidentally pulls them off, so I can see them going missing at some point. Apart from that I can’t really fault it. Obviously Luke’s still quite young so it will be interesting to see how he gets on with it over the next few months. I hope he will continue to enjoy it.”
Bondie Bird was set up in 2009 by Francine Lyle, a successful lawyer and recent mother of twins. Not a natural-born entrepreneur, Lyle identified the need for this type of product and initially set about creating something just for her own twins and friends. Their reaction to a range of home-crafted versions encouraged her to consider large scale manufacturing and to approach major high street stores
She has designed the the Playwrap to be a travel-friendly alternative to previously less portable play mats and cot, gym or bouncer mobiles. Featuring interchangeable toys, textures and tones for rich and diverse development – it’s a multi-functional nursery accessory as mobile as mum.
Francine Lyle comments, “The Playwrap™ was born out of a genuine need. As a mother of twins, I was always looking for easy and practical ways to stimulate my babies. When they outgrew the play mat, I struggled to find fun and different toys to stimulate them with. At 6 months, they were fascinated by my beaded necklace and by pulling my hair. I imagined something tactile and portable, which would give me the option of watching them up close while they explored. A patient aunt was coincidently teaching me to sew and amongst the nappies and late nights I had my eureka Playwrap™ moment!”
Suitable for newborns – 18 months with a RRP of £28, the Bondie Bird Playwrap™ is available at selected branches of John Lewis and other high street store stores, the NCT on-line store, and on the Bondie Bird website, www.bondiebird.com.