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Mumpreneur Profile: Fiona of Avon

30 August 2015 No Comment

FionaW June14If you are looking for a way to earn extra money that can fit into your busy lifestyle then maybe becoming a direct seller could be a good option. Becoming a direct seller means you sign up with a direct selling company and sell their products direct to your friends, family and networks. You don’t work for the company but are your own boss, making a percentage of every sale you make. There are a whole range of direct selling companies in the UK which means that you can decide which company you’d like to work on based on what you are interested in. Whichever company you chose make sure they are a member of the Direct Selling Association – the recognised trade body for direct selling in the UK.

Fiona Wilkinson is just one example of how becoming a direct seller can change your career and maybe even your life.


Fiona Wilkinson, 44, Canterbury

Fiona started her Avon journey in 2006 after having her son James. At this time, Fiona was suffering from depression and found it difficult at her full-time job working in administration she needed something more flexible that would allow her to balance her working and family life better.

She received a text from a friend who worked for Avon telling her to come to a meeting about signing up, after a bit of persuasion she took her up on her offer and has never looked back.

Now a Sales Leader, Fiona absolutely loves her job. She spends her time supporting her team with training and still has her own customers she sells to on a regular basis. Her son James, now 10, is Avon obsessed and even comes out to help her on her with her business.

At first, she didn’t think she had the right skills set to succeed in a direct selling role. She felt as though she was too introverted and wouldn’t be able to approach strangers. However, she has since realised that she does have the confidence within her, and once the business started to grow so did she as a person.

For 17 years before having her son, Fiona was working as a manager at British Telecom. Unable to get suitable hours, she left this role. Soon after, she unfortunately had to have a hysterectomy, which was the start of an emotional period in her life. Little did she know, Avon would come calling and change her life.

Fiona says ‘people don’t realise the potential of Avon. Not just financially but what it does for a person. I was a mother, struggling with my own personal issues and didn’t feel like I could work again… now I feel confident, have a new group of fantastic friends and get to meet new people all the time that I wouldn’t without Avon.

‘I do tend to approach a lot of mothers because I understand the struggle with balancing childcare costs, spending time with the family and earning money. Avon offers you complete flexibility. You can earn as little or as much as you want and need, it all just depends how much you put into it. It’s wonderful to watch my team grow with the recruitment of many women seeking something that will give them power and freedom.’

For more information please visit www.dsa.org

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